Spring Health ✶ 2022—2024
Select outward-facing projects from my time at Spring Health, a company that provides systematic mental healthcare services through a bespoke clinical approach: Precision Mental Healthcare, as a member of the marketing org’s creative team
My focus was primarily on all things digital, UX, & brand, while my design counterpart at the organization largely focused on print & spatial. All work shown was designed by me, unless stated otherwise. Credits are provided at the bottom-right of each slide, if they apply.
Function Health ✶ 2024
Select projects from my time freelancing at Function Health, a company that provides users 100+ comprehensive lab tests with personalized insights from trusted physicians, as a member of the marketing org’s brand team
My work was rooted in applying the new brand guidelines in several use-cases, across digital and print respectively. All work shown was designed by me, unless stated otherwise. Credits are provided at the bottom-right of each slide, if they apply.
SILK ✶ 2022
Through my freelance practice, I directed and designed various pieces of collateral for SILK, a marketplace that specializes in all things art, design, fashion, and technology. With this endeavor, I steered the creative direction for the company across digital and print touchpoints.
LETSGETFR.EE ✶ 2022
Through my freelance practice, I designed various pieces of collateral for LETSGETFR.EE, a festival that was set to take place August 20–21, 2022 in the New York City borough of Queens. With this endeavor, I helped architect the overall visual language for the event, from colors to typography to iconography.
Hologram ✶ 2021—2022
Select outward-facing projects from my time at Hologram, a company that provides cellular connectivity for IoT devices and software for the people who manage them, as a member of the brand studio
All work shown was designed by me, unless stated otherwise. Credits are provided at the bottom-right of each slide, if they apply.
––I want to take this time to give a big, big thank you to the Senior Brand Designers and Creative Director I had the pleasure of working alongside during my tenure at Hologram. Also, the same gratitude extends to the team’s Brand Producer & Content Designer.
I appreciate each of you greatly.
On June 8, 2022, approximately 44% of staff were abruptly laid off from the company, effectively cutting the overall design team by about 65%, between brand and product.